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Hygiene awareness campaigns in India

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Hygiene awareness campaigns in India

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Quick Info

Countries: India
Basins: Godavari
Project SDGs:
Includes Sustainable Development Goals from the project and its locations.
Increase Access to Water, Sanitation, Hygiene (SDG 6.1 & 6.2)
Project Tags:
Includes tags from the project and its locations.
COVID-19/Novel Coronavirus
Progress to Date: Ongoing Overall increase in access to WASH services
Services Needed: Communications & outreach
Desired Partner: Government
Language: English
Start & End Dates: Jan. 01, 2020  »  Ongoing
Project Website: www.wateraid.org/au/covid-19-global-updates
Project Source: User
Profile Completion: 67%

Project Overview

In India, we have completed an intensive eight- day hygiene behavior change campaign in seven different languages. We worked together with partner organisations, community groups and other key stakeholders to raise awareness of ‘Good Hygiene Practices to Prevent COVID-19’. To help spread the word, we created digital posters, audio messages and video messages to distribute across their networks, reaching over 1 million people with their messaging. April 2020. WaterAid India h…

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In India, we have completed an intensive eight- day hygiene behavior change campaign in seven different languages. We worked together with partner organisations, community groups and other key stakeholders to raise awareness of ‘Good Hygiene Practices to Prevent COVID-19’. To help spread the word, we created digital posters, audio messages and video messages to distribute across their networks, reaching over 1 million people with their messaging. April 2020. WaterAid India has launched an eight-day campaign titled Good Hygiene Practices to Prevent COVID-19, which launched on April 4th. The campaign is running through digital posters, audio messages and video messages in seven languages. The campaign sends one message every day for eight days, in order to reach out to the communities in their project areas across India in times of the nation-wide 21 days lockdown. The campaign will also run on community radio, local A/V channels, loudspeakers in the community and social media. Challenges faced by women and girls related to menstruation are being exacerbated during the Covid pandemic. This article from India highlights the increased difficulty of accessing safe and appropriate menstrual materials.

Partner Organizations


WaterAid is an international NGO focused exclusively on ensuring equitable access to safe water, sanitation and hygiene education for the world’s poorest communities. Formed in 1981, we have been working in water, sanitation and hygiene for over 30 years. To … Learn More

Amelia Graver
Primary Contact  

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