Our Vision

To be the undisputed reference in our segments and industries in terms of value creation, responsiveness to markets and changing customer and consumer demands, innovation, quality, service and sustainability.

Our Mission

To develop products, brands and services to make people’s life better by focusing on

• Hygiene & Cleanliness
• Beauty Care
• Adhesives, Building & Construction

Our Commitments, as well as our Guiding Principles are the basis for our success.

They are the essence of our thoughts and our actions, both now and in the future.

Our Purpose

We create value – for our customers and our consumers, for our teams and our people, for our shareholders as well as for the wider society and communities in which we operate for the better.

Our Commitments

People - Performance - Customer – Planet

Our Guiding Principles

To be the undisputed reference in our segments and industries in terms of value creation, responsiveness to markets and changing customer and consumer demands, innovation, quality, service and sustainability.

• Agility and Determination in achieving
• Care and Engagement in what we do
• Trust and Responsibility in our relationships