Project
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| Countries: | Pakistan |
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| Regions: | Indus |
| Services Needed: | No services needed/offered |
| Language: | English |
| Start & End Dates: | Jan. 2017 » Ongoing |
| Project Source: | CDP |
| Profile Completion: | 56% |
To mitigate water risks and increase the availability of quality basmati rice, Mars developed a program to decrease water usage and improve farming practices for Punjabi rice farmers, in partnership with Rice Partners Ltd (RPL). The three-step approach is: 1. Educate farmers about alternative practices that need fewer inputs to produce higher quality and yield. The aim was to involve 500 farmers initially, to demonstrate the benefits. 2. Engage farmers as ambassadors for cha…
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Ian Knight
Global Sustainability Senior Manager
Mars Incorporated
Mars Incorporated (Organization)
Mars has been proudly family owned for over 100 years. It’s this independence that gives us the gift of freedom to think in generations, not quarters, so we can invest in the long-term future of our business, our people and … Learn More
Guide to Managing Integrity in Water Stewardship Initiatives (Resource toolbox)
CEO Water Mandate; Water Integrity Network Learn More
Guide to Water-Related Collective Action (Resource toolbox)
ceowatermandate.org/collectiveaction
CEO Water Mandate; Ross Strategic Learn More
Shared Water Challenges and Interests (Resource toolbox)
ceowatermandate.org/files/private-sector-water-policy-engage...
CEO Water Mandate; WWF Learn More
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