"Rich Water entails an innovative water solution focusing on bridging the gap from the prototype stage to a commercial version. The Rich Water approach is a highly promising method to save freshwater and fertilizers in agriculture by treating municipal wastewater, reusing it for irrigation purposes whilst keeping valuable nutrients in the effluent. Simultaneously, Rich Water offers the possibility for WWTPOs to offer a new product (nutrient-rich/pathogen-free irrigation water) to potential customers. Farmers will have access to a guaranteed amount of irrigation water, which is a huge benefit in arid regions.Rich Water project aims to bring together 4 European SMEs and one research centre to enable the first application and market introduction of combined wastewater treatment and reuse technology for agricultural purposes.Rich Water technology, composed of a wastewater treatment and reuse system, is an efficient solution for water scarcity problems in agriculture, a growing concern nowadays in the EU, which has significant impacts in Spain, where the agriculture consumes around 75% of the water resources.Rich Water is built on the outcomes of three successful finished European research projects (PURATREAT, WACOSYS and TREAT&USE) on wastewater treatment, reuse technologies and fertigation and monitoring systems. The here developed concept is addressing a fast growing market with a pre-commercial prototype for market demonstration.The Rich Water project is an initiative funded by the European Union in the framework of the Fast Track To Innovation Programme (Horizon 2020). The main goal of this programme is to help technology companies to commercialize their innovation solutions and have a successful market entry."